Intentional Goal Setting

The mark of a new year is a wonderful time to think about new ways to improve some aspect of our life to bring about a healthier or happier self. Perhaps this looks like a new diet, new job, or some other lifestyle change. Regardless of what we deem as our personal mission, setting a new goal truly begins with establishing a focused intention. As I reflect on this past year, I recognize that the changes I implemented required me to dig deep and reevaluate my priorities.

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Taylor PaceComment
From Physical to Digital

Although the convenience of online shopping has increasingly changed the brick-and-mortar business, it is my opinion that both commodities are important in today’s customer experience. Just as fashion is ever-changing, so too is retail-  in that traditional store formats are now faced with newfound consumer habits who want more choice and more convenience. While many people believe brick and mortar stores are doomed in today’s tech-driven world, there are many people who prefer hands on shopping. Our brick and mortar store in the heart of Richmond, Virginia, has been successful in helping us establish and grow our brand. But, rather than limit our growth to the confines of our store, we are now focused on our second location- our e-commerce store, and securing its relevance on the web.

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Carter JohnstonComment
Sustainable Eating – Mindful Choosing

In an effort to fully address the important topic of sustainability, I would be remiss if I did not examine our food industry. In our blog titled Consider the Source, the overarching intention was to encourage others to choose domestically manufactured clothing in support of our American economy and to advocate safe conditions for our domestic workers. Along the same lines, I have become increasingly aware of issues in our food industry. These specific concerns are related to factory farming and the inhumane conditions for both the workers and the livestock.

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Taylor PaceComment